This is part of a series. See here for the initial post and a list of all the articles in the series – Better B2B eCommerce solutions are coming

—-

Offering the ability to work with pricing schedules on B2B eCommerce sites turned out to be one of the most desired features from potential customers when our team was building xTupleCommerce. Not familiar with Pricing Schedules? Let me explain. Imagine that you are a wholesale distributor and you had many “Partners” that bought your products to then turn around and resell them. The partners will expect a price break on your products and as the wholesale distributor it’s worth it to you to negotiate a rate at which you will sell products to this partner versus other partners or customers. If this partitular partner will possibly bring you a lot of business, you might be willing to give them a great rate. If the partner seems to be a newbie and might not bring a lot of business, you might not give such a great rate. So on and so forth. Those special rates are called Pricing Schedules.

The desired feature that customers told us they wanted was for customers to log into the B2B eCommerce site and see prices that are based on their pricing schedule. Currently, this is all done manually. A partner may know that they get products for a price that is 18% less than the list price. That means that they are doing a lot of math when looking at the wholesale distributors catalog. However, if the partner could log in and simply see all the products at the reduced rate, suddenly it’s easier for them to browse, plan and purchase.

Additionally, not all the partners will have a the same pricing schedule. Some may get 18% off, others may get 10% off. The site needs to recognize the user when they log in and immediately display the accurate price based on their particular schedule. We’ve also added features that will allow the distributor to build “rules”. For example, “if you buy 5 or more of this particular product you will receive an additional 5% off”. These kinds of tools make the process of buying and selling so much more efficient for both the buyer and the seller. Of course we can also do things like display the original price with a strike through and then display the discounted price in big bold numbers (to enhance the separation).

Of course pricing schedules also change often. If a partner has been on board for several years it not unusual for them to ask for another “bump” in their schedule, or if they have a significantly sized order coming in, they may ask for an extra cut. The wholesale distributor can update the partners pricing schedule on the fly and the updates will show up in real-time on the website for the partner.

If you are scouting out a potential B2B eCommerce platform be sure that the system you go with has this built in. Will save your team and your partners a lot of time.


Like what you're reading? Sign up for the email newsletter to get regular updates about new content and articles.

Don't worry, I hate SPAM as much as you do.