CategoryBootstrapping

Let’s stop thinking about CRMs and start thinking about Customer Relationships

If you are a business professional, then you’ve heard the acronym CRM. Everyone knows it stands for Customer Relationship Management. Everyone is aware that it represents software that is used to store information about customers. Their addresses, phone number(s), email addresses, and perhaps some background information including how the customer was met and what they are interested in buying. If you have a great sales team then your CRM even includes details about the customers personal life like their spouse’s name, their favorite vacation spot or if they enjoy any particular sports.

However, let’s not forget what “Customer Relationship Management” truly means. It means, build and maintain outstanding personal relationships with your customers. Get to know them. Know them personally and build confidence and trust in your relationship. When they feel pain, feel the pain with them. When they feel rushed, feel rushed with them.

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Free Graphic Design Software – Canva

When you’re bootstrapping a startup, managing a blog or marketing your brand it’s difficult and expensive to hire a designer every time you need incredibly designed digital assets. So how do you get great design assets without hiring someone? Well, you have 2 options. You could learn how to design well then drop a bunch of money some Adobe software (not likely a good option), or you could use a free graphic design software system like Canva.

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The “9 word email” tactic – Fast email marketing tactic that works

I was recently introduced to a “9 word email marketing tactic” that seemed “to good to be true”. I’m sharing this with you because I’ve done it myself and it lead to significant success in less than an hour. Here are the details.

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5 reasons why right now is the best time to start a web-based business

Now is the best time in history to start a web-based businesses. Whether you are interested in launching an eCommerce store, a SaaS application, a Podcast, a profit generating blog or you want to build a web-based service business, the best time to get started is right now.

Some would argue that the best time was 6 years ago, or 10 years ago. That argument has two flaws.

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