MonthOctober 2014

Better B2B eCommerce solutions are coming

eCommerce is not the way of the future, it’s the way of the present. Consumers are now fully comfortable researching products and making purchases online. Even from their phones. Not only are people buying online, they are involving themselves in the entire shopping experience on the internet.

This is a pretty straight forward process for typical consumers in the B2C world. Let’s imagine that you want to buy a new pair of hiking boots. You start by googling, reading articles, reading reviews, comparing prices, looking for the best deal and you make your purchase. The web shopping experience is different than the buying experience a decade ago, but overall it isn’t that complex.

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LinkedIn – Should I connect with every single person I’ve ever met in my life?

Over the weekend I was attempting to get my LinkedIn profile up to speed. After making some edits to my profile and adding a few new projects to my project list, I decided to use their “Connect with people in your Gmail account” tool.

I started by unselecting “Connect with all” which had checked off every person that had an email address in my address book, then I went through the list and selected the people that I had recently met at events, conferences, connected with through projects, etc. You know, the right way to use LinkedIn.

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